Key West's unique island culture, sunsets, and year-round warm weather make it a premium STR market. Limited inventory supports high nightly rates. VRBO is particularly strong in Key West for family vacation rentals and longer stays. This calculator uses an 8% VRBO platform-fee assumption for the 5% commission plus payment processing.
VRBO Host-Side Fees
VRBO's pay-per-booking model includes a 5% commission plus a 3% payment processing fee when processing applies. This calculator uses an 8% platform fee. On a $1,500 booking, that models $120 in host-side fees.
Property Details
Total property acquisition cost
Average rate per night
Expected annual occupancy
Per turnover
Airbnb/VRBO service fee (typically 3%)
Annual
Annual
Monthly average
Monthly
% of revenue
% of revenue (0 if self-managing)
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Financial Summary
Annual Expenses
Your Investment
Why VRBO Works in Key West
Family-Focused Travelers
VRBO attracts families and groups who book whole homes for vacations. Key West's beach market appeals to this demographic.
Longer Stays = Lower Turnover
VRBO guests typically book 5-7 night stays vs. 3-4 on Airbnb. Fewer turnovers mean lower cleaning costs and less operational work.
Platform Fee Assumptions
Model VRBO's 5% commission plus payment processing when it applies. Adjust the platform fee if your account or software setup uses a different fee structure.
Key West Market Highlights
- 1Unique tropical island atmosphere in continental US
- 2Year-round warm weather destination
- 3Cruise ship day visitors expand tourism base
- 4Fantasy Fest and other events drive premium periods
Seasonality in Key West
Strong year-round with peaks in winter (January-April) when weather is perfect.
Key West STR Regulations
Key West has strict STR regulations with transient license requirements. Limited licenses available.
Frequently Asked Questions
Market averages are estimates for educational purposes only. See full disclaimer